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Question No: 27 ( Marks: 1 ) - Please choose one
Mr. Ahmed wants to introduce a new product with the goal of quickly gaining mass-market share. As a consultant, you would recommend which of the following strategy?
► Cost-orientated pricing 
► Psychological pricing 
► Market-penetration
► Market-skimming

Question No: 22 ( Marks: 1 ) - Please choose one
Some companies want to maximize their market share and believe that higher sales volume will lead towards __________ and _______________.
► Low unit cost and higher short-term profits
► High unit cost and higher short-term profits
► High unit cost and higher long-term profits
► Low unit cost and higher long-term profits



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SAHAR RAZA

MBA in HRM

4th SEMESTER

www.vuaskri.com

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