An organization that aims to highlight high quality will offer customers more than
__________ enforced by the courts.
a. Performance levels
b. Quality levels
c. Implied warranties
d. Prices
The inability of the selling company to match up its offering to the needs of
customer causes the primary reason for new product _____________.
a. Diversification
b. Failure
c. Success
d. Development
Products that are inventions are known as ______________.
a. New category entry
b. An addition to product line
c. New-to-the-world products
d. A product improvement
A growth direction through the increase in market share for present product
markets denotes which of the following?
a. Market penetration
b. Marketing mix
c. Market development
Product development
REGARDS
--
Hassan Latif Khan
MBA,Finance
Final Semester
VULHR01
Lahore
--
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