M.Com, Part- I, Paper IV Business Communication (Subjective) 2009 UOS

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University of Sargodha

M.Com, Part- I, 1^st Annual Exam 2009

Paper: IV      Business Communication

Maximum Marks: 60                                                                         Time Allowed: 2:15 Hours

Subjective Part

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Note:               Attempt any three questions. All questions carry equal marks.

Q.2.                 Discuss in detail internal and external flow of communication.

Q.3.                 Explain ‘Reading’. What, according to you, may be the basic principles of ‘Reading’

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Q.4.                 Define the term ‘Message’. What are the different steps involved in planning a ‘Message.’

Q.5.                 Draft an application in response to the following advertisement.

                        “Wanted: A finance manager for import / export firm.

                        Maximum qualification: M. Com., Specialization in Accounting. Fluent in English, Handsome pay with fringe benefits, Apply to

P.O. Box 444, Karachi

”.

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Q.6.                 “As a Manager Human Resources, write a short Business Report on the demands of factory workers for an increase in wages. Make feasible suggestions to facilitate them positively.

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By ADEEL ABBAS, Bhakkar. AdeelAbbasbk@gmail.com