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Thursday, January 27, 2011

BUSINESS STUDIES Paper 1 CAMBRIDGE INTERNATIONAL EXAMINATIONS General Certificate of Education

UNIVERSITY OF CAMBRIDGE INTERNATIONAL EXAMINATIONS
General Certificate of Education Advanced Subsidiary Level and Advanced Level

BUSINESS STUDIES 9707/01
Paper 1 Short Answer and Essay
1 hour 15 minutes
Additional Materials: Answer Booklet/Paper

Section A (Short Answer)

Answer all questions.
1 (a) Define the term ‘hierarchy’ as used in formal organisational structures. [2]
(b) Briefly explain two advantages of hierarchical organisations. [3]

2 (a) Define the term ‘retained profits’. [2]
(b) Briefly explain the purpose of a Balance Sheet for a business. [3]

3 Explain the strengths and weaknesses of the ‘payback’ method of investment appraisal. [5]

4 (a) State two ways of measuring the size of a business. [2]
(b) Briefly explain why growth may not be the most important objective for a business. [3]
Section B (Essay)
Answer one question only.

5 (a) Management has been described as getting things done through people. Given this
description, explain the importance of management for a large business organisation. [8]
(b) Discuss the view that a manager will be more effective by adopting a democratic rather than
an autocratic leadership style. [12]

6 Discuss how, and to what extent, break-even analysis might be used as an aid to decision making
in a large manufacturing business. [20]

7 (a) Information is collected by the Human Resources Department (Personnel). Explain how a
business might use this information. [8]
(b) Discuss the limitations of using purely numerical data when making business decisions. [12]


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