MCM301- Communication skills Complete Final term Past Paper 2008

MIDTERM  EXAMINATION

Fall 2008

MCM301- Communication skills (Session - 2)

Time: 60 min

Marks: 45

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Question No: 1    ( Marks: 1 )    - Please choose one

 Questions and comments that an audience is likely to raise can be antici­pated by considering all of the following, except:

       ► Previous experience

       ► Rare reassurance

       ► Planning

       ► Input from associates

   

Question No: 2    ( Marks: 1 )    - Please choose one

 A goodwill speech may be:

       ► Seemingly informative

       ► Presented to change attitudes

       ► Presented to change behaviors

       ► All of the given options

   

Question No: 3    ( Marks: 1 )    - Please choose one

 All of the following reduces communication apprehension, except:

       ► Rehearsing your presentation

       ► Speaking more often

       ► Taking speech courses and workshops

       ► Concentrating on your nervousness

   

Question No: 4    ( Marks: 1 )    - Please choose one

 Which of the following is NOT used in oral speaking style?

       ► Mostly long sentences

       ► Personal pronouns freely

       ► Active voice

       ► Contractions often

   

Question No: 5    ( Marks: 1 )    - Please choose one

 How can the credibility of a presenter be increased?

       ► Complimenting the audience

       ► Demonstrating your sincerity

       ► All of the given options

       ► Being well dressed and well groomed

   

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Question No: 6    ( Marks: 1 )    - Please choose one

 What does gripping the lectern, having clenched fists and constant clearing of the throat covey?

       ► Open or confident

       ► Dictatorial or arrogant

       ► Insecure or nervous

       ► Happy or pleased

   

Question No: 7    ( Marks: 1 )    - Please choose one

 _____________ refers to the degree of highness or lowness of a sound.

       ► Pitch

       ► Speed

       ► Volume

       ► Rate

   

Question No: 8    ( Marks: 1 )    - Please choose one

 A story, that is not true but it perfectly illustrates the point the presenter wants to make, is called:

       ► Hypothetical

       ► Fictional

       ► Factual

       ► Genuine

   

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Question No: 9    ( Marks: 1 )    - Please choose one

 Which of the following could not be an appropriate beginning of speech?

       ► Appropriate quotation

       ► Asking a rhetorical question

       ► An ordinary story

       ► A startling statement

   

Question No: 10    ( Marks: 1 )    - Please choose one

 To select a good topic of speech one should keep in mind all of the following, EXCEPT:

       ► A topic should be intriguing

       ► A topic should be appealing

       ► A topic should not tell too much about a speech

       ► A topic should be too vague

   

Question No: 11    ( Marks: 1 )    - Please choose one

 Which of the following would be the least helpful source when conducting audience research?

       ► The website of the organization that has invited you to speak

       ► The website of the organization that has invited you to speak

       ► Interviews of former members of the organization to whom you are invited to speak

       ► News releases highlighting the organization to whom you will be speaking

   

Question No: 12    ( Marks: 1 )    - Please choose one

 Determining the audience's attitude toward you as the speaker is an aspect of?

       ► Analyzing the audience

       ► Analyzing the speaker

       ► Analyzing the occasion

       ► Analyzing the audience and the speaker

   

Question No: 13    ( Marks: 1 )    - Please choose one

 Which of the following is not a demographic characteristic?

       ► Sex

       ► Age

       ► Cultural background

       ► Attitude

   

Question No: 14    ( Marks: 1 )    - Please choose one

 Poor retention either on the part of the sender or on the part of the receiver can create problems or lead to ______________.

       ► Misunderstanding

       ► Stronger friendship

       ► Better understanding

       ► Generous approach

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Question No: 15    ( Marks: 1 )    - Please choose one

 Which of the following is usually related to environmental factors that affect the communication?

       ► Listener barrier

       ► Sender barrier

       ► Physical barrier

       ► Resistance

   

Question No: 16    ( Marks: 1 )    - Please choose one

 The sender analyzes the receiver's knowledge so that the he/she could:

       ► Compose the message at the proper level.

       ► Emphasize receiver benefits.

       ► Choose the approach to use in the message.

       ► Avoid making a negative impression.

   

Question No: 17    ( Marks: 1 )    - Please choose one

 Which of the following is a type of nonverbal communication derived from the sound of the speaker's voice?

       ► Paralegalism

       ► Parallelism

       ► Paradigm

       ► Paralanguage

   

Question No: 18    ( Marks: 1 )    - Please choose one

 Which of the following is NOT a form of verbal communication?

       ► Appearance

       ► Letters

       ► Books

       ► Reports

   

Question No: 19    ( Marks: 1 )    - Please choose one

 Which of the following describes nonverbal communication?

       ► Non-verbal communication is writing.

       ► Nonverbal communication is interpersonal communication through nonlinguistic means.

       ► Non-verbal communication is everything including your words.

       ► Nonverbal communication is reading.

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Question No: 20    ( Marks: 1 )    - Please choose one

 Which one of the following is not a right tip to become a better listener?

       ► Don’t provide feedback

       ► Keep an open mind

       ► Don’t jump to conclusions

       ► Don't let yourself be distracted by the environment

   

Question No: 21    ( Marks: 1 )    - Please choose one

 The belief that your own ideas are more important or valuable than those of others is an example of which barrier to listening?

       ► Preoccupation

       ► Egocentrism

       ► Physical barriers

       ► Environmental barriers

   

Question No: 22    ( Marks: 1 )    - Please choose one

 _______________ is the first element in the listening process.

       ► Listening

       ► Hearing

       ► Filtering

       ► Speaking

   

Question No: 23    ( Marks: 1 )    - Please choose one

 The degree to which you and others share common meanings for words will depend on:

       ► The extent to which you share common backgrounds and experiences

       ► The diversity of your backgrounds

       ► The extent to which you share common approaches

       ► None of the given options

   

Question No: 24    ( Marks: 1 )    - Please choose one

 Which of the following statement about communication is correct?

       ► The meaning we associate with a word will be shared by those with whom we communicate.

       ► Effective communication skills make a significant contribution to organizational cost reduction.

       ► Meanings cannot be subjective.

       ► All of the given options

   

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Question No: 25    ( Marks: 1 )    - Please choose one

 Which of the following is a form of communication in which messages are sent to large, public, dissimilar, anonymous, distant audiences using some intermediate instrument of transfer?

       ► Mediated communication

       ► Mass communication

       ► Interpersonal communication

       ► Group communication

   

Question No: 26    ( Marks: 1 )    - Please choose one

 Which one of the following statement defines environmental context of interpersonal communication?

►It concerns your reactions to the other person.

►It deals with the psycho-social "where" you are communicating.

►It is who you are and what you bring to interaction.

►It deals with the physical "where" you are communicating.

   

Question No: 27    ( Marks: 1 )    - Please choose one

 All of the following are the levels of communication, except:

►Intrapersonal Communication

►Mediated Communication

►Interpersonal Communication

►Frame Communication

   

Question No: 28    ( Marks: 1 )    - Please choose one

 Intrapersonal communication processes depend upon communicators all of the following qualities.

EXCEPT':

► Frame of reference

► Creativity

► Self-talk

► Dull approach

   

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Question No: 29    ( Marks: 1 )    - Please choose one

 Intrapersonal communication includes:

►What we think

►Way we think

►Way we communicate with ourselves

►All of the given options

   

Question No: 30    ( Marks: 1 )    - Please choose one

 What do you call to a tool that lets you work with individuals and groups on documents that are shared via computer?

►Electronic mail

►Voice mail

►Instant messaging

►Computer conferencing

   

Question No: 31    ( Marks: 5 )

 Interpersonal communication is contextual. Discuss.

   

Question No: 32    ( Marks: 10 )

 How communication can play a part in increasing employ productivity and reducing cost of the organization? Explain with examples.

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UNIVERSITY OF CAMBRIDGE INTERNATIONAL EXAMINATIONS General Certificate of Education Advanced Subsidiary Level BUSINESS STUDIES Paper 2 Data Response

UNIVERSITY OF CAMBRIDGE INTERNATIONAL EXAMINATIONS

General Certificate of Education Advanced Subsidiary Level and Advanced Level

BUSINESS STUDIES

Paper 2 Data Response

1 hour 30 minutes

Additional Materials: Answer Booklet/Paper

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Section A (Short Answers)

Answer all questions.

1 (a) State two reasons why the market for a product might reduce in size. [2]

(b) Distinguish between market size and market share. [3]

2 Explain how a manufacturing business might be affected by ethical issues. [5]

3 (a) State two ways in which a business may achieve added value. [2]

(b) Why is added value important for businesses? [3]

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4 (a) Define the concept of ‘emotional intelligence’. [2]

(b) Describe two qualities of a successful entrepreneur. [3]

Section B (Essay question)

Answer one question only.

5 (a) Explain the purposes of a company’s Balance Sheet and Income Statement. [8]

(b) Discuss the usefulness of published company accounts to both managers and shareholders.

[12]

6 Discuss the importance of good leadership for a successful business. [20]

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7 (a) Analyse how a soft drinks manufacturer might segment the market for its products. [8]

(b) Discuss the most suitable methods of market research for a new product being developed by a soft drinks manufacturer.

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